Agriculture insights
Farmers must meet growing demand for food while managing tight margins. See how they can address these challenges while unlocking new opportunities through technology and collaboration with our latest industry insights and thought-provoking articles.
Three ways farming can contribute to a sustainable future
Upgrade your technology
Technology is key to driving efficiency and increasing value. Farmers and food producers can now take advantage of advanced precision equipment such as drones, GPS technologies and autonomous vehicles.
Effective lubrication
Equipment operations will become increasingly important to meet the UN鈥檚 sustainable farming targets. So, it is essential for farmers to develop their lubrication skills and keep their machines running at peak performance.
Knowledge is power
Services such as Shell LubeMatch allow farmers to find the right lubricant for their equipment in seconds, while Shell LubeCoach provides an expert-led training programme that helps farmers to increase equipment performance.
Reducing farming total cost of ownership
Under pressure to manage tight margins, farmers must produce more for less. Explore how they can improve their total cost of ownership (TCO) through effective lubrication.
The future of farming
Agriculture is changing rapidly. As farmers work to meet the needs of a growing population while managing costs, they must stay on top of the latest technological trends.
Next-generation partnerships
See why businesses need to invest in maintenance and lubrication skills through continuous education and training if they are to guarantee the success of agricultural operations for future generations of farmers.
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